About the Role

You'll work directly with Propel's founders from Day 1 — designing and running retention campaigns for innovative US-based B2C startups. This role blends strategy, analytics, and hands-on execution across lifecycle marketing tools. It's ideal for someone who wants to build deep marketing expertise fast in an AI-first environment.

Key Responsibilities

Design and execute retention campaigns across email, push, in-app, and WhatsApp
Map and optimise customer journey stages to increase LTV and engagement
Use customer data to tailor campaign strategies and measure performance
Work directly with clients to align solutions to their goals
Operate lifecycle marketing platforms like Customer.io, Klaviyo, or Braze
Continuously upskill on AI tools and modern marketing practices