Ruturaj is the founder and CEO of Propel, an AI-powered lifecycle marketing agency. He has led retention programs for 100+ B2C brands across fintech, healthtech, marketplaces, and ecommerce.
Published Articles
Email Marketing Benchmarks for Ecommerce 2026
July 2, 2026
What Is Zero-Party Data?
July 2, 2026
B2B Healthcare Marketing: The 2026 Playbook
June 23, 2026
Klaviyo vs Braze for Mid-Market: Which Lifecycle Platform Actually Fits in 2026
June 22, 2026
12 Best Lifecycle Marketing Agencies in 2026 (Compared)
June 18, 2026
13 Best Healthcare Marketing Agencies in 2026 (Compared)
June 19, 2026
Healthcare Digital Marketing Agency (Services, Pricing & What to Expect)
June 16, 2026
What Is Customer Lifetime Value (LTV)? Definition, Formula & How to Grow It
June 9, 2026
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What is a Welcome Series? (And Why Most Brands Build Theirs Backwards)
June 8, 2026
What Is a Lifecycle Marketing Agency? (2026 Guide)
May 22, 2026
What Is a Retention Marketing Agency? (Definition + How to Hire One)
May 26, 2026
What Is Customer Activation? The 30-Day Window That Decides DTC Revenue
May 27, 2026
What Is Lifecycle Revenue? Definition, Calculation & Why It Beats LTV in 2026
May 26, 2026
Migrate from Omnisend to Customer.io: From Ecommerce Automation to Behavioral Lifecycle
April 13, 2026
Migrate from Moengage to Customer.io: When Mobile-First Meets Lifecycle Precision
April 14, 2026
Migrate from Drip to Customer.io: Beyond Ecommerce Automation
April 15, 2026
Migrate from Intercom to Customer.io: When Support Tooling Isn't a Lifecycle Platform
April 16, 2026
Migrate from Iterable to Customer.io: The Precision-Over-Scale Guide
April 17, 2026
Migrate from Braze to Customer.io: The Operational Simplification Guide
April 20, 2026
Migrate from ActiveCampaign to Customer.io: The Product-Led Team's Guide
April 21, 2026
