Photo of Shobhit Mehrotra from Propel

Shobhit Mehrotra

Senior Account Manager, Propel
Miami, FL
Shobhit specializes in retention marketing for ecommerce and DTC brands, building Klaviyo and Braze flows that turn first-time buyers into lifetime customers.

Published Articles

Ecommerce SMS Marketing: From Broadcast Noise to Incremental Profit
April 13, 2026
Featured image: Ecommerce SMS Marketing: From Broadcast Noise to Incremental Profit
Peloton Retention Strategy Teardown: How Peloton Keeps Subscribers Engaged in 2026
March 31, 2026
Featured image: Peloton Retention Strategy Teardown: How Peloton Keeps Subscribers Engaged in 2026
How to Integrate Email and SMS Campaigns for Higher Engagement
April 9, 2026
Featured image: How to Integrate Email and SMS Campaigns for Higher Engagement
Hinge Retention Strategy Teardown: How "Designed to Be Deleted" Actually Drives Retention
April 4, 2026
Featured image: Hinge Retention Strategy Teardown: How "Designed to Be Deleted" Actually Drives Retention
Customer retention for Online Pharmacies
April 7, 2026
Featured image: Customer retention for Online Pharmacies
12 Customer Retention Strategies That Actually Work in 2026
April 3, 2026
Featured image: 12 Customer Retention Strategies That Actually Work in 2026
Why Omnichannel Orchestration Is Important for Businesses in 2026?
September 9, 2025
Featured image: Why Omnichannel Orchestration Is Important for Businesses in 2026?
You Must Learn Retention Marketing Right - Here! [2026 Guide]
May 23, 2025
Featured image: You Must Learn Retention Marketing Right - Here! [2025 Guide]
Why Most MarTech Audits Fail to Reduce Churn (2026)
April 7, 2025
Featured image: Why Most MarTech Audits Fail to Reduce Churn
Why Is My Customer.io Not Performing? Troubleshoot SDK, Data, & Trigger Issues in 2026
June 30, 2025
Featured image: Why Is My Customer.io Not Performing? Troubleshoot SDK, Data, & Trigger Issues in 2025
Why Is My Braze Not Performing? Troubleshoot SDK, Data, & Trigger Issues in 2026
July 2, 2025
Featured image: Why Is My Braze Not Performing? Troubleshoot SDK, Data, & Trigger Issues in 2025
Why Behavioral Segmentation Is Critical in Lifecycle Marketing [2026 Guide]
April 26, 2025
Featured image: Why Behavioral Segmentation Is Critical in Lifecycle Marketing [2025 Guide]
Which Companies Offers Done-for-You Retention Stack Setup and Management?
September 15, 2025
Featured image: Which Companies Offers Done-for-You Retention Stack Setup and Management?
What is Lifecycle Marketing? A Complete Guide to Winning Customers at Every Stage [2026]
March 26, 2025
Featured image: What is Lifecycle Marketing? A Complete Guide to Winning Customers at Every Stage
What is a MarTech Stack Audit and Why is it Important in 2026? Get MarTech Audit for Your Marketing Operations Now
March 20, 2025
Featured image: What is a MarTech Stack Audit and Why is it Important in 2025? Get MarTech Audit for Your Marketing Operation
What is email marketing agency
December 19, 2025
What Is The Customer Retention Strategy Of Rising Ecommerce Star - Etsy? [2026 Teardown]
October 7, 2025
Featured image: What Is The Customer Retention Strategy Of Rising Ecommerce Star - Etsy? [2026 Teardown]
What Marketing Campaigns Drive Customer Retention? [2026 ]
January 23, 2025
Featured image: What Marketing Campaigns Drive Customer Retention? [2025 ]
What Is Lifecycle Email Marketing? (A Simple Guide to Win, Engage, and Retain Users)
November 24, 2025
Featured image: What Is Lifecycle Email Marketing? (A Simple Guide to Win, Engage, and Retain Users)
What Does a Lifecycle Marketing Agency Do?
May 9, 2025
Featured image: What Does a Lifecycle Marketing Agency Do?