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Top 5 Klaviyo Partners and Email Marketing Agencies in 2025

lifecycle marketing and customer retention
Last updated on
May 15, 2025

Customer engagement falling flat? These five best Klaviyo partners - Propel, Tinuiti, SmartSites, Trellis, and Flowium - are built to help you fix it.

Whether you're struggling with low open rates, generic automations, or underperforming flows, these agencies specialize in turning your Klaviyo setup into a high-converting retention engine.

But if you're looking for proven results across email, SMS, and full-funnel automation, Propel stands out as the top Klaviyo partner in 2025. Why? Because Propel isn’t just another certified agency - it’s a platinum Customer.io partner and one of the few agencies that combines lifecycle strategy, AI-powered segmentation, and execution at scale.

In this guide, you’ll learn:

  • Who the top Klaviyo agency partners are in 2025
  • Which partner is best suited for your business model, stack, and growth stage
  • How each agency helps drive retention, repeat revenue, and lifecycle ROI

Let’s dive in.
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What Are Klaviyo Partners (Or Klaviyo Agencies) and Why Do They Matter?

Klaviyo partners are certified agencies or technology providers that help brands maximize their performance on Klaviyo. They go beyond basic setup - helping you automate smarter flows, personalize messaging, and drive more revenue through email and SMS.

Top partners often specialize in retention marketing softwares, real-time behavioral segmentation, and long-term customer retention strategies.

Klaviyo partners typically fall into two categories:

  • Agency Partners: These are lifecycle marketing experts who specialize in email flows, SMS strategy, segmentation, and conversion-focused design. They help turn customer data into revenue-generating automations.
  • Technology Partners: These are platforms or tools that integrate with Klaviyo to improve journey orchestration, campaign performance, or personalization -like review platforms, loyalty tools, or data connectors.

The best Klaviyo partners don’t just launch campaigns. They help you:

  • Track user behavior and intent in real time
  • Build lifecycle flows that react to each customer’s journey
  • Prevent churn with predictive triggers and segmentation
  • Scale retention through testing, optimization, and data insights

In short: great Klaviyo partners don’t just send emails - they drive lifecycle results.

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Best Klaviyo Partners At A Glance [Top 5 Klaviyo Agencies]

Here you go with the best Klaviyo Partners:

Klaviyo Partner Best For
Propel B2C, DTC, and subscription brands struggling with churn or personalization—Propel fixes retention fast with full-funnel, AI-led lifecycle strategy
Flowium Brands scaling email + SMS automation with Klaviyo
Chronos Agency High-ROI retention programs using lifecycle and product-triggered flows
Andzen Brands focused on personalized customer journeys through Klaviyo
InboxArmy Teams needing scalable, cost-efficient email marketing powered by Klaviyo

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Propel – The Best Klaviyo Partner for Lifecycle Marketing and Customer Retention

Propel is the best Klaviyo partner for brands that care about real results. It combines AI-driven insights, customer data, and advanced automation to solve retention challenges fast. If you’re looking for smarter flows, higher repeat revenue, and faster lifecycle growth - Propel is the Klaviyo partner built for that.

Who is Propel Klaviyo Partner?

Propel is a certified Klaviyo partner and a leading lifecycle marketing agency focused on customer retention, behavioral segmentation, and revenue growth. As a platinum Customer.io partner, Propel brings deep technical expertise across email, SMS, and automation. But more importantly - it’s built for brands that want predictive, data-backed retention, not guesswork.

Whether you're scaling ecommerce flows or fixing churn with smarter lifecycle triggers, Propel delivers results with AI, analytics, and full-funnel execution.

Why Is Propel The Best Klaviyo partner?

Propel stands out among Klaviyo partners for its ability to unify lifecycle data across platforms like Klaviyo, Customer.io, and Segment - building smarter retention systems, not just automations. Unlike agencies that stop at flow management, Propel uses AI-driven insights to power segmentation, personalization, and lifecycle triggers that actually convert.

It’s the best fit for ecommerce, DTC, B2C, and subscription brands that need full-funnel execution - covering onboarding, post-purchase, winback, and reactivation. Propel owns every stage of the customer lifecycle, ensuring messaging is timely, personalized, and performance-led.

What Are The Key Services Of Propel?

  • Propel is a top Klaviyo partner that connects lifecycle data across Klaviyo, Customer.io, and Segment
  • Builds predictive retention systems - not just automated flows
  • Uses AI to power real-time segmentation, personalized messaging, and conversion-focused triggers
  • Best suited for ecommerce, DTC, B2C, and subscription brands
  • Handles full-funnel execution: onboarding, post-purchase, winback, and reactivation
  • Owns every stage of the customer lifecycle with data-backed automation and performance-led strategy

Propel handles the full lifecycle marketing journey. From the first touchpoint to loyalty.

What Makes Propel Stand Out?

  • Builds custom data models that power predictive segmentation and lifecycle decisioning
  • Offers deep integration expertise across Klaviyo, Segment, and Customer.io - no hacks or workarounds
  • Delivers fast time-to-value for ecommerce, wellness, DTC, and subscription brands
  • Runs full-stack retention across channels without adding pressure on internal RevOps or marketing teams
  • Combines strategy, execution, and analytics into one high-performing lifecycle engine

If you're trying to define your lifecycle marketing role, Propel gives you a head start.

Who Is Propel Ideal For?

  • Built for B2C, DTC, ecommerce, subscription, and wellness brands that need lifecycle personalization at scale
  • Ideal for lean teams without internal RevOps, data science, or lifecycle marketing support
  • Trusted by founders, growth leads, and marketers who want retention fixed—fast, clean, and with zero fluff
  • Handles full-funnel execution across email, SMS, and web without heavy internal lift
  • Combines AI, strategy, and platform expertise to deliver outcomes - not just campaigns

Bottom line: If your current Klaviyo setup can’t handle personalization, Propel can.

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Flowium – A Klaviyo Partner for Lifecycle Automation

Flowium is a certified Klaviyo partner that helps brands plan, launch, and scale email and SMS marketing campaigns. It’s a strong choice for companies looking to fully outsource execution - from strategy and creative to testing and optimization - without building internal lifecycle ops.

Who Is Flowium as a Klaviyo Partner?

Flowium is a full-service Klaviyo email marketing agency. Its core focus is on delivering performance-led email and SMS campaigns, personalized customer journeys, and lifecycle automations. With deep Klaviyo platform experience, the team manages setup, testing, list management, and segmentation - making it a solid plug-and-play solution for growth-stage brands.

Why Is Flowium a Reliable Klaviyo Partner?

Flowium is best known for its hands-on execution. Instead of just designing flows, the team actively manages your entire Klaviyo program - including campaign strategy, audience segmentation, and conversion tracking. It’s especially helpful for teams that need consistent, conversion-focused email and SMS marketing but lack in-house capacity.

What Are the Key Services of Flowium?

  • End-to-end email campaign management - strategy, copy, design, testing, and reporting
  • SMS marketing services that drive immediate action with short, targeted flows
  • Segmentation and customer journey building tailored for ecommerce and DTC brands
  • Lifecycle automations including welcome, cart recovery, winback, and post-purchase
  • Ongoing performance tracking with a focus on retention, reactivation, and LTV

What Makes Flowium Stand Out?

  • Clear focus on ROI and conversion metrics with every campaign
  • Skilled in building behavioral journeys with Klaviyo’s automation tools
  • Ideal for brands that want turnkey lifecycle execution without internal lift

Who Is Flowium Ideal For?

  • Ecommerce and DTC brands looking to outsource email and SMS marketing
  • Teams without in-house lifecycle or Klaviyo specialists
  • Founders or growth leads needing reliable delivery, fast turnaround, and clear reporting

Bottom line: If you need help running high-performance email and SMS marketing on Klaviyo, Flowium is a dependable partner with a full-service approach.

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Chronos Agency – A Klaviyo Partner Specializing in SMS Flows

Chronos Agency is a Klaviyo-certified partner focused on lifecycle marketing for ecommerce brands. Their strength lies in building behavior-based email and SMS flows that drive repeat purchases, winbacks, and long-term customer value.

Who Is Chronos Agency as a Klaviyo Partner?

Chronos specializes in post-purchase lifecycle strategy, helping brands move beyond conversion toward retention. Their team uses Klaviyo to create structured automations that support higher LTV, customer loyalty, and long-term revenue. With deep experience across ecommerce verticals like beauty, fashion, and health supplements, Chronos brings a proven lifecycle framework to every engagement.

Why Is Chronos a Strong Klaviyo Partner?

Where many agencies focus on acquisition or one-off email design, Chronos is built around retention-first marketing. Their playbooks are tailored for brands that already have traffic and sales, but lack the lifecycle infrastructure to keep customers coming back.

What Are the Key Services of Chronos Agency?

  • Email automation flows including post-purchase, cart abandonment, winback, and browse recovery
  • SMS campaigns triggered by purchase behavior, product views, and user engagement
  • Customer journey mapping that spans acquisition, onboarding, and reactivation
  • Friction identification and flow optimization for improved repeat conversion

What Makes Chronos Stand Out?

  • Clear focus on retention over list size—LTV and engagement are core KPIs
  • Proven experience in ecommerce verticals with detailed case studies and benchmarks
  • Ability to structure complete lifecycle journeys without adding headcount

Who Is Chronos Ideal For?

  • Ecommerce brands with strong traffic and sales, but weak repeat purchase rates
  • Founders or lean teams that need a plug-and-play retention strategy
  • Businesses looking to scale LTV through behavior-led automations in Klaviyo

Bottom line: If your Klaviyo flows stop at checkout, Chronos helps build the post-purchase engine your brand needs to scale retention.

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Andzen – A Klaviyo Partner for Better Customer Journeys

Andzen is a certified Klaviyo partner that helps brands build deeply personalized customer journeys. Known for blending automation with empathy, Andzen focuses on lifecycle messaging that feels 1:1 - without sacrificing scalability.

Who Is Andzen as a Klaviyo Partner?

Andzen specializes in journey-based personalization across email and SMS, often using Klaviyo in tandem with CRM, ecommerce, and analytics platforms. The team is skilled at designing flows that reflect customer behavior, timing, and intent—helping brands move beyond simple automations toward more human, relevant communication.

Why Is Andzen a Unique Klaviyo Partner?

While many agencies automate messaging, Andzen builds complete communication systems that adapt to where the customer is in their lifecycle. Their strength lies in technical integration and modular design, creating flows that evolve with the user—not just respond.

What Are the Key Services of Andzen?

  • Email campaign creation with modular, brand-aligned flows tailored to different segments and stages
  • SMS touchpoint integration during onboarding, promotions, and transactional moments
  • Customer journey mapping to identify friction and restructure messaging for engagement lift
  • Cross-platform data integration that syncs Klaviyo with CRMs, analytics tools, and custom sources

What Makes Andzen Stand Out?

  • Systematic approach to personalization—from audience segments to custom decision trees
  • Strong technical fluency in platform syncing, API integrations, and cross-channel orchestration
  • A focus on longer buying cycles, brand experience, and emotionally resonant messaging

Who Is Andzen Ideal For?

  • Brands with long or complex buying journeys that require nuanced communication
  • Teams that prioritize customer experience alongside conversion
  • Ecommerce, subscription, and service-based businesses looking for personalization at scale

Bottom line: If you want lifecycle messaging that’s automated but never robotic, Andzen delivers personalized journeys powered by Klaviyo and beyond.

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InboxArmy – A Klaviyo Partner for Scalable Email Solutions

InboxArmy is a Klaviyo-certified partner built for brands that need high-volume email execution at scale. From campaign planning to creative and segmentation, InboxArmy helps fast-growing teams manage complex, multi-send programs without sacrificing performance or personalization.

Who Is InboxArmy as a Klaviyo Partner?

InboxArmy serves as an execution partner for brands managing high-frequency email marketing. Their Klaviyo expertise spans lifecycle automation, promotional strategy, and enterprise list management -making them a strong operational solution for mid-market and enterprise ecommerce companies with aggressive send schedules.

Why Is InboxArmy a Scalable Klaviyo Partner?

What sets InboxArmy apart is its ability to operate like an embedded email department - handling 10, 20, or even 50+ campaigns per month across segmented audiences and product catalogs. For teams that need consistent output, InboxArmy provides the structure, volume capacity, and platform fluency to deliver at scale.

What Are the Key Services of InboxArmy?

  • Campaign strategy and management including planning, performance analysis, and calendar execution
  • Lifecycle automation setup for onboarding, reactivation, cart abandonment, and promotions
  • List segmentation and targeting using customer behavior, order frequency, and lifecycle stage
  • Compliance support and template testing to meet deliverability and legal requirements

What Makes InboxArmy Stand Out?

  • Built for scale without sacrificing content quality or list precision
  • Offers tailored execution models across B2C, B2B, SaaS, and service industries
  • Ideal for brands with multi-product catalogs, regional lists, or high send frequency

Who Is InboxArmy Ideal For?

  • Ecommerce and DTC teams managing 10+ Klaviyo sends per month
  • Mid-market or enterprise brands with multiple segments, SKUs, or geographies
  • Marketers who need a reliable, volume-ready email team without building in-house ops

Bottom line: If your email marketing volume has outgrown your bandwidth, InboxArmy helps you scale reliably inside Klaviyo—without losing control.

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Retention broken?

Propel fixes churn fast with Klaviyo + lifecycle strategy.

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How to Maximize the Retention Revenue or ROI With The Top Klaviyo Partner?

To get real ROI from a Klaviyo partner, you need to treat them as a growth driver, not just an outsourced service provider. The best Klaviyo agencies bring more than flows - they bring strategy, data insight, and full-funnel execution that lifts revenue across the customer lifecycle.

Here’s how to unlock maximum value:

Align on Outcomes, Not Just Outputs

Don’t just request automated flows or monthly sends. Align your Klaviyo partner with clear retention KPIs—like repeat purchase rate, churn reduction, or LTV growth. ROI starts when both sides are working toward measurable lifecycle outcomes.

Let Them Audit Your Customer Journey

Top Klaviyo partners will review your entire lifecycle—from acquisition to reactivation—and flag missed opportunities. Use those insights to design targeted flows across onboarding, winback, post-purchase, and more. It’s not about more emails—it’s about smarter sequences.

Plug Them Into Your Customer Data

Klaviyo works best when your agency has access to product triggers, customer segments, and behavioral data. With that visibility, they can build flows that personalize messaging by action, intent, and timing—leading to better retention and revenue impact.

Run Cross-Channel Experiments

Don’t silo your communication. The best Klaviyo partners combine email, SMS, and behavior-based nudges to test messaging, timing, and offers across touchpoints. Lifecycle marketing ROI grows when channels work together, not in isolation.

Review Monthly, Optimize Quarterly

ROI isn’t static. Build a process with your partner to review performance monthly and optimize flows quarterly. Use A/B testing, cohort analysis, and engagement data to continuously improve. Great partners lead this loop - and multiply results over time.

Bottom line: The best Klaviyo partners don’t just increase your output - they multiply your return. When treated as a strategic extension of your team, they’ll pay for themselves many times over.

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How to Choose the Best Klaviyo Partner for Your Business?

Not every Klaviyo partner fits every brand. The right one depends on your goals, team size, and how fast you need to move.

Start by asking:

  • Do you need full-service execution or just strategy support?
  • Is your biggest gap in email design, automation, SMS, or retention analytics?
  • Are you looking for fast growth or long-term customer loyalty?

Here’s what to look for:

  • Specialization – Choose a partner aligned with your goals. If retention is the issue, prioritize a lifecycle-focused agency with proven frameworks. (Propel leads here.)
  • Tech fluency – Your partner should understand Klaviyo inside out - and how it connects with tools like Segment and Customer.io. If you need multichannel setups, pick one who can handle that complexity.
  • Track record – Ask for proof. Past campaigns, case studies, and real results matter more than agency size or awards.
  • Time-to-value – Don’t wait months for results. Partners who act fast, with plug-and-play setups, save you time and revenue.

Choosing the wrong partner slows everything down. Choosing the right one speeds up growth without burning your team out.

Need help comparing? Here’s a list of the best Customer.io partners to help you assess multichannel capabilities too.

Bottom line: Match your biggest gap with their strongest skill. That’s how you get ROI, not just reports.

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What Services Do Klaviyo Partners Typically Offer?

Klaviyo partners offer a wide range of services designed to help ecommerce and DTC brands get the most out of the platform. Whether you’re just starting with Klaviyo or scaling up your retention engine, certified partners help translate customer data into high-performing email and SMS campaigns.

Core Klaviyo partner services include:

  • Email marketing strategy – Flow planning, calendar mapping, and content development
  • SMS campaign setup – Delivering short-form, high-intent messages across lifecycle stages
  • Lifecycle automation – From welcome to winback, built to drive repeat revenue
  • Segmentation and personalization – Targeting users based on behavior, purchases, and lifecycle stage
  • Performance tracking and testing – A/B testing, deliverability audits, and engagement optimization
  • Platform integrations – Syncing Klaviyo with CRMs, ecommerce platforms, loyalty tools, and CDPs

Whether you're managing 5 campaigns a month or 50, Klaviyo agency partners ensure every touchpoint is intentional, optimized, and revenue-driven.

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How Klaviyo Partners Help Boost Retention, Revenue, and ROI

Hiring a Klaviyo-certified partner isn’t just about execution - it’s about outcomes. The best partners don’t just build flows; they improve performance across your entire retention funnel.

Here’s how Klaviyo partners help you drive measurable ROI:

  • They reduce churn by building reactivation and winback journeys tailored to customer behavior
  • They increase LTV through personalized upsell, cross-sell, and loyalty campaigns
  • They improve conversion rates with optimized messaging, send-time testing, and behavior-triggered automations
  • They lower CAC by driving more value from existing customers - improving retention and revenue without increasing ad spend
  • They accelerate growth by removing guesswork and replacing it with data-backed, repeatable lifecycle strategies

If you’re serious about customer retention and want lifecycle performance you can measure, a Klaviyo partner can turn your email and SMS channels into high-ROI engines.

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How to Maximize ROI with Klaviyo Partners?

To get real ROI from a Klaviyo partner, you need to treat them as a growth driver, not just an outsourced service provider. The best Klaviyo agencies bring more than flows - they bring strategy, data insight, and full-funnel execution that lifts revenue across the customer lifecycle.

Here’s how to unlock maximum value:

Align on Outcomes, Not Just Outputs

Don’t just request automated flows or monthly sends. Align your Klaviyo partner with clear retention KPIs - like repeat purchase rate, churn reduction, or LTV growth. ROI starts when both sides are working toward measurable lifecycle outcomes.

Let Them Audit Your Customer Journey

Top Klaviyo partners will review your entire lifecycle - from acquisition to reactivation - and flag missed opportunities. Use those insights to design targeted flows across onboarding, winback, post-purchase, and more. It’s not about more emails - it’s about smarter sequences.

Plug Them Into Your Customer Data

Klaviyo works best when your agency has access to product triggers, customer segments, and behavioral data. With that visibility, they can build flows that personalize messaging by action, intent, and timing - leading to better retention and revenue impact.

Run Cross-Channel Experiments

Don’t silo your communication. The best Klaviyo partners combine email, SMS, and behavior-based nudges to test messaging, timing, and offers across touchpoints. Lifecycle marketing ROI grows when channels work together, not in isolation.

Review Monthly, Optimize Quarterly

ROI isn’t static. Build a process with your partner to review performance monthly and optimize flows quarterly. Use A/B testing, cohort analysis, and engagement data to continuously improve. Great partners lead this loop - and multiply results over time.

Bottom line: The best Klaviyo partners don’t just increase your output - they multiply your return. When treated as a strategic extension of your team, they’ll pay for themselves many times over.

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Final Takeaway – Start With the Best Klaviyo Partner

Best Klaviyo partners
  • The Klaviyo partner you choose will shape your entire retention strategy. From segmentation to automation to long-term loyalty - this isn’t a plug-and-play decision. It's a growth-critical one.
  • If you're a subscription, DTC, B2C, lifestyle, or health brand, Propel is your best bet. Why? Because they combine deep technical integration with AI-led personalization. They're built to move fast, track what matters, and fix what’s broken - without bloated timelines or busywork.
  • Before you commit, assess your biggest gaps. Then partner with the team that’s already built winning lifecycle marketing with Klaviyo across industries.
  • One right partner. Better data. Better engagement. Better ROI. Start there.

Must Read for You:

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Frequently Asked Questions (FAQs) on Klaviyo Partners

Which companies use Klaviyo?

Klaviyo is used by over 100,000 ecommerce and DTC brands worldwide. Companies like Glossier, Nomad, Taylor Stitch, and Steve Madden rely on it for email, SMS, and retention automation. It’s especially popular among Shopify, WooCommerce, and BigCommerce stores.

What does Klaviyo do?

Klaviyo is a customer engagement platform. It lets brands send targeted email and SMS messages based on customer behavior, purchase history, and lifecycle stage. It’s used to improve conversions, retention, and long-term customer loyalty through automation.

Is Klaviyo a CRM or ESP?

Klaviyo is an ESP (Email Service Provider) with lightweight CRM capabilities. It handles campaign sends, flows, and segmentation like a traditional ESP, but also stores profile-level data, behavior, and purchase history for deeper personalization.

Why is Klaviyo so popular?

Klaviyo is popular because it combines powerful features - like automation, real-time segmentation, and ecommerce integration - without requiring a full engineering team. It's easy for marketers to use and built to grow with your brand.

Which is the best Klaviyo partner?

Propel is the best Klaviyo partner - especially for subscription, DTC, wellness, and lifestyle brands. They specialize in AI-led lifecycle marketing and are also a platinum Customer.io partner, making them uniquely qualified to drive retention and revenue across tools.

Author
Medha Pandey
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