Join Propel’s Braindates at Braze Forge 2025

Conferences are full of keynotes, panels, and hallway hellos. But the conversations that change the way you think often happen in small circles, where people feel free to share what’s really working - and what isn’t.

That’s exactly what Braindates at Braze Forge 2025 are designed for. Instead of listening passively, you’ll join in raw, unfiltered discussions about the hardest problems in lifecycle marketing today. Propel is proud to host a series of Braindates at this year’s event, and you’re invited.

Braze Forge 2025 - Braindate Event Details

📍 Venue

All Braindates will take place at The Braindate Lounge, The Manor, Las Vegas - right inside the Forge experience.

📅 Dates

Our sessions run from September 29 – October 2, 2025.

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Why Attend a Braindate at Braze Forge 2025?

Unlike panels, Braindates are participant-driven discussions. You’ll join founders, marketers, and practitioners who are wrestling with the same problems you are.

• Learn faster: Get answers you won’t find in a keynote.
• Make real connections: Small groups create space for meaningful networking.
• Leave with action steps: Every Braindate ends with practical takeaways you can apply back at work.

And with Propel at the table, you’ll hear directly from marketers who build and execute lifecycle strategies every day.

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What Are The Braindate Topics for Discussion at Braze Forge 2025?

Here's all we will discuss at braze Forge 2025

Leveraging Data to Boost Email Performance and ROI

Most brands send emails, but very few know how to turn them into real revenue drivers. This session dives into spotting the signals in your data that matter most — moving past vanity metrics like opens and clicks, and into strategies that deliver measurable ROI.

Beyond Copy and Content: Unlocking Gen AI's Potential in Data, Strategy, and Segmentation

Gen AI isn’t just about generating copy. The real value comes from using it to refine customer data, sharpen targeting, and build smarter segmentation strategies. This conversation is about pushing AI beyond prompts to the backbone of lifecycle marketing.

We Solved Attribution Using Braze [Ask Me Anything]

Attribution has always been one of marketing’s toughest puzzles. In this session, we’ll break down how we cracked it using Braze — giving marketers clarity on what’s working, what’s not, and how to prove impact with confidence.

Getting Started with Braze

New to Braze or just exploring what it can do? This session will walk through the foundations — from setting up campaigns to understanding how the platform powers cross-channel engagement. Perfect for marketers who want to get hands-on and see how to turn Braze into an everyday growth tool.

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Who Are The Speakers at Braindate (Braze Forge 2025)?

Jaskaran Lamba – Marketing Strategist & Co-Founder, Propel

Jaskaran is known for pushing brands to think beyond acquisition and focus on retention as their growth engine. He’s helped early-stage and growth-stage companies align data with lifecycle strategy. At Forge, he’ll lead discussions on how data-driven growth is evolving in 2025 - expect strong takes, field-tested advice, and frameworks you can take home.

Ruturaj Bargal – GTM Head & Co-Founder, Propel

Ruturaj has worked with fast-moving startups where lifecycle management made the difference between scaling and stalling. He specializes in product-led growth, automation, and experimentation. He’ll guide the session on AI in marketing workflows, breaking down how to move from hype to hands-on execution.

Mayank Shinde – CTO & Co-Founder, Propel

As the technical backbone of Propel, Mayank blends engineering expertise with marketing insight. He has led teams building marketing systems that unify data, speed, and personalization. Mayank will dive into the art and architecture of building communities - bringing a unique mix of technical systems and cultural thinking to the discussion.

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How to Join a Braindate (Braze Forge 2025)?

1. Log into the Braze Forge event platform
2. Search for “Propel” in the Braindate library
3. Choose a topic that resonates with your current challenges
4. Book your slot (1:1 or small group)
5. Show up ready to share, question, and debate

Spots are limited — once they’re gone, they’re gone. So don’t wait to claim your seat.

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See You in Vegas - Let's Make It To Braze Forge 2025!

Braze Forge 2025 is the place where marketers set the tone for the year ahead. And the real debates? They’ll be happening at our Braindates.

📍 Location: The Braindate Lounge, The Manor, Las Vegas
📅 Dates: September 29 – October 2, 2025

Join Jaskaran Lamba, Ruturaj Bargal, and Mayank Shinde as we cut through the noise and talk about what really matters in lifecycle marketing.

Frequently Asked Questions (FAQs) on Braindate and Braze Forge 2025

1. What is a Braindate?

A Braindate is a structured yet informal peer-to-peer conversation where attendees connect around specific topics of interest. Instead of sitting through panels or lectures, you book a slot, join a small group or one-on-one, and dive into real discussions that matter to you.

2. Where will Braindates take place at Braze Forge 2025?

All Braindates will be hosted at The Braindate Lounge, The Manor, Las Vegas, during Braze Forge 2025. This dedicated space is designed for interactive discussions in a comfortable, collaborative setting.

3. When are Propel’s Braindates scheduled?

Propel will host Braindates from September 29 – October 2, 2025. Specific sessions include:

• Monday, Sept 29 – Attribution with Braze (hosted by Jaskaran Lamba)
• Tuesday, Sept 30 – Data-Driven Email ROI (hosted by Ruturaj Bargal)
• Tuesday, Sept 30 – Personalization at Scale (hosted by Mayank Shinde)

4. Who are the speakers hosting Propel’s Braindates?

Propel’s Braindates will be led by:

• Jaskaran Lamba – Co-founder & COO, specializing in attribution and lifecycle strategy.
• Ruturaj Bargal – Retention marketer focused on data-driven growth.
• Mayank Shinde – CTO of Propel, with expertise in scaling personalization and lifecycle systems.

5. What topics will be covered in Propel’s Braindates?

Our sessions will focus on some of the toughest lifecycle marketing challenges, including:

• Solving attribution with Braze
• Leveraging data to boost email ROI
• Driving personalization at scale

6. How do I book a Braindate at Braze Forge 2025?

1. Log into the official Braindate platform using your event registration email.
2. Browse the list of active Braindates in the “Market.”
3. Search for Propel to find our sessions.
4. Click Book a Spot for your chosen session.
5. Add it to your calendar and show up at the scheduled time.

7. What’s the difference between a one-on-one and group Braindate?

• One-on-one Braindate → A focused discussion with one other attendee, perfect for deeper dives.
• Group Braindate → A collaborative conversation with multiple participants, ideal for sharing diverse perspectives.

8. Who should join a Braindate?

Anyone attending Braze Forge who wants to go beyond surface-level networking. Whether you’re a founder, marketer, or data practitioner, Braindates help you tackle shared challenges and leave with actionable ideas.

9. Is there a code of conduct for Braindates?

Yes. To make sessions safe and productive:

• Respect all perspectives and give space for everyone to speak.
• Be present and arrive on time.
• No hard selling — Braindates are for learning, not pitching.
• Keep discussions confidential unless agreed otherwise.

10. Why should I prioritize a Braindate over other sessions?

Keynotes inspire, panels inform — but Braindates let you actively engage. You’ll connect directly with Propel’s leaders and peers, exchange real stories, and leave with strategies you can immediately apply back at work.

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