For telehealth and DTC Rx brands
Book the audit

We don't get paid until we add revenue.

Our AI workers, with humans in the loop, run your intake, refills, adherence and win-back. You pay nothing until we've added $100K against a holdout group. Then a simple monthly fee plus a performance fee on outcomes.

Book a 30-minute audit and you get:
1

An intake teardown before the call. A strategist signs up as a patient and records where your intake, consult and delivery messages lose people.

2

A leak report. A dollar figure on each leak, walked through on the call.

3

Your holdout plan. The test design and a 90-day roadmap, yours to keep whether or not we work together.

Customer.io Platinum PartnerBraze Alloys partnerKlaviyo Master Silver partnerClutch Top B2B Services 2024G2 five-star rating
BAA signed before kickoff

Book your 30-minute audit

Pick a time. We record your intake teardown before the call, so the call is about your numbers.

After you book
1

A strategist goes through your signup as a patient and records the teardown.

2

You get the recording the day before the call, and we walk through it together.

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The growth team behind 100+ direct-to-patient health brands

Sarin K

“Propel has been a phenomenal partner for our telehealth brand. They go well beyond typical agency work, thinking holistically about what will truly help the business grow.”

Sarin K, CEO of Kiaora.com, a GLP-1 and BHRT telehealth brand

$589K

attributed revenue in 3 months

Email, SMS and push program

+53%

onboarding completion

LivWell · Telehealth and wellness

Propel vs the alternatives

Agencies or AI tools?
Here's how they compare.

Each option solves part of the patient journey. Only one owns all of it and proves the revenue.

Propel
Telehealth-only agencyEmail and SMS retainer shops
AI support agentsBots that answer patient tickets
AI sales agentsBots that call and text drop-offs
What it covers
✓ Intake, first dose, refills, failed payments and win-back
Email and SMS flows
Tickets, after a patient writes in
Abandoned checkouts and win-back calls
Time to results
✓ Proprietary loops live in days, learning and driving outcomes
Weeks of onboarding
Fast, for support only
Fast, for one moment
Who does the work
✓ AI agents with experts in the loop
Depends on who staffs your account
Your team configures and maintains it
Your team configures and maintains it
How results are measured
✓ Revenue per patient vs a holdout group
Attributed revenue, opens and clicks
Tickets resolved
Checkouts recovered
Compliance
✓ BAA signed before kickoff
Varies by agency
BAA usually available
Varies by vendor
How you pay
✓ $0 until you make $100K, then a platform fee and a performance fee based on outcomes
Monthly retainer, up front
Annual contract plus usage fees
Software fee
Your risk
We carry it
You carry it
You carry it
You carry it

Swipe the table sideways to compare all four.

How we prove it

Measured against a holdout. Not attributed.

Attributed revenue counts every order that followed an email. A holdout counts only the orders that would not have happened without us.

1

Split

A random 15% of eligible patients keep getting only your current messages. Clinical and order messages never stop.

2

Run

We launch the flows for your biggest leaks for the other 85%: intake recovery, first dose, refills and win-back.

3

Compare

Revenue per patient in your own Stripe, Shopify or EHR data, on a dashboard both teams can see.

Holdout group
Business as usual
Propel group
Same patients, our flows + the lift

Illustration. The gap between the two bars is the only revenue we count.

How we get paid

Paid from the lift. Nothing before it.

Agencies bill a retainer whether or not revenue moves. We only earn from revenue your holdout group didn't make.

How you pay
$0

until we've added $100K in revenue against your holdout

✓Then a simple monthly platform fee
✓Plus a performance fee tied to measured outcomes
✓No $100K by day 90? You owe nothing and keep every flow
✓Every result measured in your own order data, on a shared dashboard

We take 5 brands a quarter on this plan.

Book the audit

Questions telehealth teams ask.

Do you really not get paid until revenue goes up?

Yes, for brands that qualify. We set up a holdout group on day one. You pay nothing until the measured gap between the two groups reaches $100K. After that, you pay a simple monthly platform fee plus a performance fee tied to measured outcomes. If we don't reach $100K by day 90, you owe nothing and keep everything we built.

Who qualifies?

Subscription or refill brands doing about $500K a month or more, with at least 2,000 active patients, who can sign a BAA and keep a holdout running for 90 days. We confirm fit on the audit call.

What are the AI workers?

AI agents that run your intake recovery, refill, adherence and win-back messages around the clock. Senior strategists set the plan, review every flow and approve what goes out.

What counts as revenue?

Net collected revenue after refunds and chargebacks, from your own order system. We only count the difference between the Propel group and the holdout group.

We already work with an agency.

That's common. We move your flows from Klaviyo, Customer.io or Braze in the first two weeks and protect deliverability through the cutover. Everything we build stays in your account.

We already use an AI support tool.

Keep it. It answers tickets after a patient writes in. We send the refill and check-in messages that stop many of those tickets before they start.

Is our patient data safe?

We sign a HIPAA Business Associate Agreement before we touch any data, and patient data stays in your systems.

What do you need from our team?

Platform access within 5 days, read-only access to order data, and someone who can approve campaigns within 48 hours.

Start with an audit

If we don't add revenue,
we don't send an invoice

Book the 30-minute audit

Your intake teardown arrives before the call. Yours to keep either way.

Book the 30-minute audit